Marketing Courses – Why You Need to Invest in Yourself

Marketing Courses For Business to Business Marketers

There are many ways to learn about marketing. You can go to college, you can study online, or you can buy marketing courses from experienced copywriters.

No matter which way you do it just know you have to do it or your business will fail. There is nothing more important than marketing to the survival of your enterprise. You need to get and keep customers and marketing is what will ensure success.

There is a right way and a wrong way to do marketing, which is why you need to get yourself some affordable marketing courses. Whether you look for Dan Kennedy courses at eBay or search online, do yourself a favor and invest in your future and the future of your business.

Lets say you have a $1,000 in your marketing budget.

Some wrong things you could do:
Print up 1,000 shiny brochures and hand them out in a week and hope that will bring in enough business.

Get a new flashy website built thinking that will be all you need.

Run a full page ad in your local newspaper knowing that 200,000 people will see your ad and you only need 12 to buy and you’ll get your money back and be on your way to profit.

Some right things you could do:

Take $100 and invest in a marketing course like those sold at this website.

Do up 500 business cards for $100 and put your information on the front and a great FREE offer on the back – give them something for free if they call you. Hand them out at those free networking events, go door to door to potential customers. Maybe they will hold onto your business card now.

Get a website built at Elance for $150. Get yourself 6 pages of content and a custom header. Buy a domain and host it for a year at GoDaddy for another $25. Now backlink and write some articles to promote it. Submit articles to Ezine Articles to get some authority built up about you and your website. This part costs you nothing but time.

Run a small classified ad in the local paper – $50 for a week. Test to see if anyone is looking for your services. This is one of the main things that marketing courses will teach you. Always test small to make sure it works before you roll out anything big.

Get a business phone line for your business as this will get you a FREE listing on the local telephone company search directory. They have upgrade options but free is all you need. Cost is $100 plus you are free in the local phone directory as well.

Next start cold calling. Oh, what you are scared to do that? Well if you really can’t do it then you can always hire an offshore caller from India or the Philippines at a cost of under $400 for a 2 week test which should be enough for you to determine if your market is okay with receiving your company information this way.

Of your $1,000 you still have a $200 left and with that you can save it for later because along with marketing you need to also manage your cash flow as it takes money to get your new enterprise off the ground.

Snack Boxes customization with logo and printed design

The beautiful color scheme of the customized snack box that appeals to the customers to visit your brand. So, keep focused on having fascinated colors that give an extraordinary outlook of the box. Meanwhile, attractive and eye-catching prints can be done easily by utilizing modern machinery. The use of PMS and CMYK in making the stunning colors that give complements to your brand as well. You can apply your logo and tagline of the brand in different colors to amuse the buyers.

On the other hand, digital printing makes the demanding customized snack box more prominent. Every design has its specially in creating the most appealing look of the logos on the boxes. Hence, it makes the box classic and changes its appearance from dull to fascinating color pattern, and makes your brand logo more prominent. So, apply such methods that are prominent and in demand as well to make the box look enchanting.

Customized the fascinating designs of the custom boxes to protect your snacks
The designs that are commonly in demand to protect the taste and freshness of the snacks are gable, sleeve, mailer, tray, and front and reeves end tuck boxes. The customized snack box in such designs gives the surety that your product is completely safe. So, select any one of the designs and grab the attention of snack lovers. If you have appealing designs and elegant packaging and a fascinating presentation of the snacks then it means you are on the safe side. The use of gable boxes gives a very classic look to the box to protect your snacks.

The use of custom Chinese takeout boxes doesn’t mean that it is used only for Chinese food. You can put your favorite snacks in it to preserve its freshness and yummy taste. Hence, its handy specialty makes it more elegant and easier to hold as well. Customers love to buy such products that are easy and fascinating at the same time. It means you have to pick this one that is easy to carry, appealing to the eyes and winning every buyer’s heart. So, make sure that your desired product is completely safe and in versatile designs of the boxes.

Eco-friendly packaging is effective in making the outstanding appearance of the boxes
The use of plastic packaging is harmful as its product has lots of harmful chemicals and pollutes the environment as well. That is why another method of eco-friendly packaging was introduced to reduce the risks of pollution and promote safe packaging. So, the use of cardboard in aiming the customized snack box is considered amazing as it provides the surety that your snacks are safe to reach the customer’s door. Hence, customers also appreciate such packaging that is sturdy and composed as well.

Meanwhile, corrugated and Kraft material is also recyclable and sustainable at the same time that make sure your food item is preserved from heat and humidity. Hence, clients can avail these packaging materials to create the sturdy look of the custom Chinese takeout boxes to increase the product sale. The Kraft and corrugated are sturdy as the e-fluted layers of the corrugated make it stronger to protect the products from outer hindrances. These papers are cost-effective as well as they can recycle again and again to different designs of your choices.

Your priority must be to avail yourself of the sustainable packaging for your favorite customized snack box under your budget range. These are the most effective and less costly materials where you can design anything anytime. While selecting the packaging, make sure that you are going on the right way to stand your brand responsible.

Avail the option of add/on features to bring the most attractive look to the boxes
While customizing the customized snack box, keep in mind that versatile features are available that make the boxes more elegant. The elegancy in the boxes preserves the freshness of the food and the quality of the product as well. To give the boxes a more prominent look, go for silver/gold foiling that gives a marvelous appearance to the packaging. Your clients will appreciate your brand recommend others to buy from due to the appealing packaging.

Furthermore, the use of embossing/debossing in creating the most stunning looks of the custom Chinese takeout boxes is also in demand. Because it makes the texture of the packaging more prominent for the buyers and brings the elegancy. So, make sure that packaging is completely trustworthy for the safety of your favorite food items. Hence the use of window die-cut feature on the boxes gives it a unique look as it makes the inside snacks visible.

Hence, the use of PVC sheet and Spot UV make the customized snack box attractive as it preserves the outer surface of the box to not get damaged. Thus, you have to strategize your mind to avail the maximum options to make the boxes more elegant.

Bulk Mail Tips – 2 Ways to Save on Direct Mailings

When trying to save on postage for your direct mail campaigns, you run into a dizzying array of potential bulk mail discounts. Let me simplify the process for you by telling you there are basically two ways to save.

Bulk mail, as defined by the United States Postal Service, is “quantities of mail prepared for mailing at reduced postage rates.” The key word here is “prepared,” because essentially you do part of the work for the USPS, and in return they give you a break on postage.

Here are 2 ways to save:

1. Use a Mail House

Usually I would put this option second, but the process of preparing bulk mail is so convoluted, I think it needs to go first.

There are many guidelines to follow and requirements to meet before your mailing qualifies for discounts. For a majority of businesses, the easiest way to save is to go through a registered mail house with trained professionals.Finding a direct mail firm that offers mailing services is ideal for small businesses. You get the discount without jumping through the hoops.

2. Go Your Own Way

If you are really going to do this, understand it will take several hours to get the work done depending on how many pieces you intend to mail. You may need a staff member that doesn’t have very many other duties to help. Or you can get your whole crew to stay late and have a bulk mail preparation party! To qualify for Standard Class, the most common bulk mail option, all of your pieces must be essentially identical. The discount for Standard Class can be pretty darn good – sometimes up to $0.20 off standard postage – but you pay the price with the work it takes to get the mailing prepared.

To qualify for Standard Class, your mailing must be:

· At least 200 pieces or 50 lbs.

· Less than 16 oz.

· Marked with your registered bulk mail indicia (If you register through your local post office and pay the fee, you can get one.)

· Pre-sorted according to USPS standards and the exact 9 digit ZIP code

So there you go. If you really want to tackle bulk mail on your own – you can do it! But remember, the easiest way to save is through a direct mail company that can mail for you.Make sure your mail house of choice passes the postage savings on to you, because some companies keep it for themselves!